analysis - man of steel (trailer)

The first Man of steal trailer is a typical action film trailer, the use of fast short clips and speedy editing make it a exciting and adrenaline pumping sequence. It clearly establishes the "good guy" and "bad guy" these characters and incredibly important and staples of the genre.
The trailer starts with a staticy flash on and off for 10 seconds it show the companies funding the film and the words " you are not alone" this is designed to look as if the screen has been taken over or corrupted, and a rough message is struggling to get through. This message is shown all over the world on computers and TV everywhere. This show total control for the person(s) that are transmitting the message. Then we see a man travelling in a desolate and grey, empty place and then working crew on a boat; suggesting he is running away wishing not to be noticed, when a large explosion then hits a oil rig causing a juxtaposition between the chaotic nature of the explosion and  the calm grey sky of the previous scene, this explosion is connotating that his world and life and rapidly changing and chaos  is coming. Then the inconspicuous man is shown looking to be tacking control of the chaos and yelling at others to move away and holding up a large iron girder to save people; he is the opposite to chaos and can control it, he is the hero. Then a man crashes down to in a metallic suit with a gas mask, he instantly looks like the villain, this villainous image is forced further by the next scene showing a large group of people in similar suits marching towards the camera and then normal looking people looking up at them, this high angle shot of the normal people make them look weaker and like the civilians that need protecting from the powerful suited villains. Then a extreme long shot of of the earth with something crashing towards it is show and we see the inside of a large flying craft with more of the grey suited aliens; showing that they are aliens and are presumably more powerful and advanced than us, therefore we should be afraid of them, and another shot of people looking weak in the shadow of the scary grey and sharp looking flying craft over new York.
Then super man appears for the first time in the trailer with his iconic red cape flying and then the superman logo appearing from some kind of metallic looking dust. He then shows some of his power, flying into the stratosphere and speeding back down. we then see a woman looking into the hero's eyes and holding his hand showing see is the love interest of the film which is a staple of the superhero genre.
Then as one of the characters swears all humans will die and other classic alien villain quotes then trailer becomes a conglomerate of fast paced, action packed explosions, fights, violence and chaos, this shows the main attraction of the film as people will be looking a big blockbuster action film with lots of explosions. We then see the famous logo, this superman logo is always associated with the hero but this one is a new revamped logo with new textures and bathed in a low light with high shadow hiding the corners, this creates a  darker look for the film and whole trailer creates a new breath of life for the character as superman is normal considered a childish and lame hero but this film aims to create a new darker image for the character and aim it to ward the more adult audience. It did successfully create this new image through the darker look of the film.